The September Swiss watch export statistics are in — and they indicate strong sales in the U.S and around the globe. Exports to the United States grew by 7.3 percent to $235.1 million, according to the Federation of the Swiss Watch Industry. In terms of watch price ranges, the greatest growth was in the category of wristwatches priced under $526 (CHF 500), although the higher end of the market also outperformed the same time period of 2013.
Worldwide Swiss watch exports (including components) rose 2.8 percent to $2.065 billion (CHF 1.963 billion) in September. Exports of finished wristwatches in this same time period rose 3.2 percent to $1.951 billion (CHF1.855 billion), while the number of units shipped grew 4.2 percent to 2.672 million for this timeframe.
For the first three quarters of 2014, Swiss watch exports grew 2.7 percent to $16.934 billion (CHF 16.098 billion), while the wristwatch units exported rose by 1.4 percent to 20.722 million.
For such a small item, this is a big business — all demonstrating that buying, enjoying and collecting watches is totally in vogue.
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